The Voice of the Lift, Escalator and Moving Walk Industry in Europe

4. Communication Strategy

2021 sees the European Lift Association (ELA) develop and implement its new communication strategy. Centered on the theme “Lifting you onwards and upwards into a safe, accessible and sustainable future”, the strategy has been developed with inputs from across the association including the Board, Committees and Working Groups. The first phase of the communication plan will see a reintroduction of ELA: an equal voice for all; an advocate for safety; and moving towards the future.

ELA has launched an official page on LinkedIn and we invite all our readers to connect to continue to follow us with renewed interest, providing encouragement and contributions.

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